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Head of Advertising

Business Development & Marketing Executive

Job Title: Business Development & Marketing Executive

Job Location: Accra

Job Description 

  • Manage and coordinate all marketing, advertising and promotional staff and activities
  • Conduct market research to determine market requirements for existing and future products
  • Analysis of customer research, current market conditions and competitor information
  • Develop and implement marketing plans and projects for new and existing products
  • Manage the productivity of the marketing plans and projects
  • Monitor, review and report on all marketing activity and results
  • Determine and manage the marketing budget
  • Deliver marketing activity within agreed budget
  • Develop pricing strategy
  • Liaison with media and advertising
  • Following up new business opportunities and setting up meetings
  • Planning and preparing presentations
  • Communicating new product developments to prospective clients
  • Overseeing the development of marketing literature
  • Providing management with market feedback

 

Qualification and Requirements

  • A minimum of a degree in related field
  • At least 1-3 years working experience
  • Must have a valid driver’s license APPLY

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